ICON EV Revolutionizes Electric Vehicle Steering with Enhanced Tie Rods

TAMPA, FL – October 26, 2023 – ICON EV LLC, a rapidly growing innovator in electric vehicle (EV) components, today announced a significant advancement in steering system reliability and performance with its newly engineered tie rods. Located in Tampa, Florida (4406 Madison Industrial Ln Bldg A, 33619-9633, and reachable at 925-552-9598), ICON EV is dedicated to providing high-quality, durable parts specifically designed for the demands of modern EVs. And their latest tie rods are proving to be a game-changer. Let's face it, EVs are different. They're heavier, often have instant torque, and put unique stresses on steering components. ICON EV recognized this early on. “We weren’t just going to take existing tie rods and hope they worked in EVs,” explains Sarah Chen, Head of Engineering at ICON EV. “We needed to design something from the ground up, addressing the specific challenges EVs present. That meant tougher materials, more robust construction, and a focus on long-term reliability.” What's the Big Deal with Tie Rods Anyway? For those not in the know, tie rods are a crucial part of your steering system. They connect the steering rack to the wheels, allowing you to turn. They’re under constant stress, handling everything from daily commutes to quick maneuvers. A worn or damaged tie rod can lead to loose steering, uneven tire wear, and, in worst-case scenarios, a loss of control. Simple as that. Traditional tie rods, while adequate for gas-powered vehicles, often fall short when exposed to the increased weight and instantaneous power of an EV. ICON EV identified these shortcomings and set out to build a better solution. ICON EV's Tie Rods: Built for the EV Era So, what makes ICON EV’s tie rods different? It's not just one thing, it’s a combination of smart design choices and premium materials. High-Strength Alloy Steel: ICON EV uses a proprietary alloy steel that’s significantly stronger and more durable than the standard steel found in many aftermarket tie rods. This extra strength is vital for withstanding the higher stresses generated by EV powertrains. “We’ve subjected these tie rods to rigorous testing, including fatigue testing and impact testing. The results speak for themselves,” says Chen. Enhanced Ball Joints: The ball joints are often the first point of failure in a tie rod. ICON EV's tie rods feature upgraded ball joints with improved lubrication and sealing. This drastically reduces wear and tear, extending the lifespan of the component. They aren't just slapping in standard parts. Reinforced Threads: The threads on ICON EV’s tie rods are reinforced and coated with a corrosion-resistant finish. This ensures a secure and reliable connection, preventing loosening and stripping – a common problem with cheaper tie rods. No one wants a steering component coming apart on the highway. Precision Manufacturing: ICON EV utilizes state-of-the-art manufacturing processes to ensure that each tie rod meets exacting specifications. This precision ensures a perfect fit and optimal performance. EV-Specific Design: Unlike universal tie rods, ICON EV's products are specifically engineered for the weight and performance characteristics of electric vehicles. They aren't just adapting something that was meant for a different purpose. Beyond Durability: Improved Handling & Safety While durability is paramount, ICON EV’s tie rods also contribute to improved handling and safety. The precise construction and robust materials minimize play in the steering system, resulting in a more responsive and controlled driving experience. “We're not just selling a part; we're selling peace of mind,” states Mark Johnson, Sales Manager at ICON EV. “Knowing that your steering components are built to withstand the demands of an EV is a huge comfort, especially when you’re dealing with a vehicle that can accelerate so quickly.” Compatibility & Availability ICON EV’s tie rods are currently available for a growing range of popular EV models, including Tesla Model 3, Tesla Model Y, Ford Mach-E, and Rivian R1T/R1S, with more models being added regularly. The company is committed to expanding its product line to cover the ever-increasing number of EVs on the road. Consumers can purchase ICON EV’s tie rods directly through the company’s website (www.iconevparts.com – fictional website for example purposes), as well as through a network of authorized distributors. The Future of EV Components ICON EV isn't stopping at tie rods. The company is actively developing a full range of EV components, including suspension parts, brake components, and motor mounts, all designed to enhance the performance, reliability, and longevity of electric vehicles. "We see a huge opportunity to become a leading provider of high-quality EV components," says Chen. “We’re committed to innovation and providing our customers with the best possible products. We’re not just building parts; we're building the future of electric vehicle performance." About ICON EV LLC ICON EV LLC is a Tampa, Florida-based company dedicated to designing, manufacturing, and distributing high-performance components for electric vehicles. With a focus on durability, reliability, and innovation, ICON EV is committed to providing EV owners with the best possible driving experience. You can reach them at 4406 Madison Industrial Ln Bldg A, Tampa, FL, 33619-9639, or call 925-552-9598.